Marketeros, 2017 is over and we present the 10 best global social media campaigns of 2017 compiled by the SOCIALSAMOSA website.Belgium Consumer Email Database reaches targeted audiences and boost their sales through regular marketing campaign.
1. Halo Top – Eat The Ice Cream
The scene of an old prisoner being forcibly fed ice cream by a robot was both spooky and hilarious. The commercial dark comedy surely stands out.
2. Procter & Gamble – The Talk
The Talk by Procter & Gamble shows black mothers of different generations talking to their children about racism. The announcement had caused a noise on social networks, while some applauded the bold attempt of the brand to address racism, there were few who accused them of harassing the race.
3. Nespresso
In this announcement, actor Andy Garcia calls George Clooney to boast about his “perfect Nespresso morning”, sending Clooney on a mission home immediately. Travel with iconic characters from several classic movies to get to a Nespresso store. It’s fun to see Clooney’s act without uttering a single word.
4. British Airways
The new movie was designed to help customers absorb important safety messages and at the same time boost a fundraiser for ‘Flying Start’, the global charity partnership between British Airways and Comic Relief. The story revolved around the audition of celebrities in humorous sketches in front of the comedian Asim Chaudhry on the one hand coveted in the new security video of the airline. The appearance of Rowan Atkinson, in the end, not only provided comic relief but also sent the message to donate.
5. Apple- Dwayne Johnson
Apple and Dwayne Johnson, better known as The Rock, joined in the last iPhone 7 campaign where they teach viewers how to use Siri every day. The announcement is one of the most viral videos of this year. It has registered around 18 million visits only on the YouTube channel of the brand.
6. Bodyform
The Bodyform ad was applauded for its realistic representation of the periods. Not only did he show blood instead of the blue liquid to talk about periods, but he also showed a menstruating woman and blood dripping down the inside of her legs. The goal was to break the taboo around menstruation and create more conversations.
7. Indesit
Titled, The Hero Dad, which represents the daily activities of a family from breakfast to dinner, the video showed a man who woke up before everyone else at home, arranged meals and did everything else in the house before go to work It ends, when asking the spectators a very important question, look at the beautiful announcement.
8. Squarespace Super Bowl – John Malcovich
In this funny ad, actor John Malcovich has difficulty accepting the fact that someone else owns his domain name.
9. Burger King
According to the source: Nobully.org, 30 percent of school children around the world are bullied every year and bullying is the number 1 act of violence against young people in the United States today. This has been beautifully highlighted in the Burger King video.
10. Volvo
It is one of the most striking ads that captures the life of a woman in three minutes to emphasize the safety features of the car.
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